The Premium Positioning System helps founders, consultants, and service providers escape commodity pricing and attract clients who happily pay 2-3x market rates.

The Race to the Bottom
Clients compare you to cheaper alternatives. Raising rates feels impossible without losing business.
The Wrong Clients
Price-sensitive buyers who nickel-and-dime, scope-creep projects, and treat your expertise like a commodity service.
The Expertise Paradox
Being "better" doesn't help. Credentials don't help. Working harder just means more hours for less money.
Premium pricing isn't about convincing clients to pay more. It's about attracting different clients—ones who already believe premium is worth it.
When you're positioned as a commodity, you compete on price. When you reposition as a category of one, you compete on nothing. Price becomes a non-issue.
The Premium Positioning System shows you exactly how to make this shift—systematically, in 8 weeks.
Flip The Script
Discover your unique angle—the reframe that makes price irrelevant
Filter Your Clients
Build a system that attracts premium buyers and repels price-shoppers
Create Your Category
Position yourself so competitors become irrelevant, not alternatives
Architect Premium Offers
Structure your services so higher prices feel obvious

A few years ago, I ran a cleaning business in Hawaii.
If you know anything about that industry, you know it's brutal. Every client compares you to the cheapest option. The going rate is the going rate.
And everyone tells you the only way to compete is to be faster, cheaper, or work more hours.
I refused to play that game.
"Instead of selling 'cleaning,' I sold 'Airbnb revenue protection.' Instead of targeting anyone who needed a clean house, I targeted hosts who were frustrated with flaky services that cost them bookings."
The transformation wasn't about being better at cleaning. It was about changing what we were selling and who we were selling it to.
We charged 2-3× the market rate. Our clients thanked us for it. And we had a waitlist instead of a sales problem.
That experience taught me something: Premium pricing isn't about value. It's about position. And position can be engineered.
Now I help service providers, founders, and consultants apply the same repositioning framework—so they can escape commodity pricing permanently.
An 8-week implementation program for service providers ready to escape commodity pricing—permanently.
Your "Flip the Script" Angle
Discover the unique repositioning that makes price irrelevant for your business
Premium Client Filter
Build the system that attracts dream clients and repels price-shoppers
Category of One Framework
Position so competitors become irrelevant, not alternatives
Premium Pricing Architecture
Structure your offers so higher rates feel obvious to clients
This isn't a course you watch and forget. You'll implement the complete Premium Positioning System with direct guidance and feedback—leaving with a repositioned business that commands higher rates.
Application required. Limited spots per cohort.
Years of Experience
Awards
Mentored

It’s truly my passion to help people have the right tools and gain insight on how to create the life they’ve always dreamt of. Throughout my work with my clients, I have refined my tools and developed strategies to help people reach their goals easily and effortlessly while having emotional support with someone who truly cares and is on their side.

We will discuss the changes you wish to see and which coaching package suits your needs.

We will set goals and create a roadmap to help you reach your goals.

We’ll implement proven strategies and identify specific steps to empower you and create the life you truly desire!
I have experienced a remarkable transformation in my life thanks to the coaching services provided by LifeVista. Their support has been invaluable.

John Doe
CEO, ABC Company
Thanks to coaching, I was able to uncover my true passion and gain the clarity I needed to pursue it with confidence and purpose.

Jane Smith
Marketing Manager
LifeVista coaching has made a significant impact on my relationships, enhancing my communication skills and overall well-being.

Mike Johnson
Sales Representative
Find answers to commonly asked questions about and our services.
Life coaching is a collaborative process that helps individuals identify and achieve their goals, overcome obstacles, and improve their overall well-being.
The duration of coaching varies depending on individual needs and goals. It can range from a few weeks to several months.
Coaching can help you gain self-awareness, improve your mindset, enhance your communication skills, and achieve personal growth.
The cost of coaching varies depending on the coach and the services provided. Contact us for more information.
Begin your journey towards a happier and more fulfilling life by taking the first step today.
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